On October 28,2023,   2,315 runners from all over the world participated in the Run for Children in Luang Prabang province, which was sponsored by the Lao Brewery Company Ltd. and its Tigerhead drinking water brand.
The event was loaded with energy from start to finish, with the starting and finishing lines located outside the Luang Prabang Museum in the town centre.
The company's sponsorship of the event is a continuation of its ten-year support for the Lao Friends Hospital for Children in northern Laos.

Mr Henrik Andersen, Managing Director of Lao Brewery Company, stated that Tigerhead is pleased with its sponsorship of the Lao Friends Hospital for Children and that Tigerhead acts as a symbol of care and support for Lao society by vowing to fund these kinds of events for as long as feasible.
On Saturday, 1,748 Lao nationals made up 76 % of the total, with 567 persons from other nations joining them.
The races were held over three distances to accommodate runners of various ages and fitness levels. Participants may select between distances of 21, 14, or 7 KM, with the 7 KM route being the most popular and followed by more than half of the runners.

The Run for Children has grown in popularity among the general public since the courses run through an appealing setting that includes natural beauty, residences, and world heritage architecture.
Mr Chanthalat Pongmala, one of those taking part in the race, stated, "This is the first time I have participated in the run here in Luang Prabang." I'm glad to see so many organizations see the value of helping the Lao Friends Hospital for Children, and I wanted to contribute to this worthwhile cause. I'd want to thank the Lao Brewery Company for supplying drinking water to the runners, and I hope to return and participate again next year."

The Lao Brewery Company Ltd., through its Tigerhead drinking water brand, places a high value on societal support and actively participates in vital activities in Laos.
In addition to supporting the Run for Children last weekend, the corporation will also sponsor the Vientiane International Marathon in December